Description
Endorsed by University of Cambridge International Examinations
Written to cover the Cambridge IGCSE 2012 syllabus, these resources offers valuable, practical support for students. This new edition, available in both print and e-book formats, offers comprehensive syllabus coverage and practical support for students. Each unit contains stimulus material drawn from various business organisations as illustrations of the practical application of Business Studies theory. Presented in full colour throughout, the text includes activities designed to develop key skills and subject-based knowledge, encouraging independent thought and student involvement.
Table of Contents
- Introduction
- Section 1. Business and the Environment in which it Operates:
- Business activity
- The organisation
- Changing business environment
- Economic environment
- Section 2. Business Structure, Organisation and Control:
- Ownership and internal organisation
- Financing business activity
- Section 3. Business Activity to Achieve Objectives:
- Marketing
- Production (operations management)
- Financial information and decision-making
- Section 4. People in Business:
- Human needs and rewards
- Manpower
- Section 5. Regulating and Controlling Business Activity
- Reasons for regulations
- Influences on business activity
- Index
- Acknowledgements
Additional information
| Weight | 0.720 kg |
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