Entrepreneurship: A Very Short Introduction

Rs. 915
  • Authors: Paul Westhead, Mike Wright
  • ISBN: 9780199670543
  • Publisher:
  • Format: Paperback – 176 pages
  • Language: English

Out of stock



Share
Description

Very Short Introductions have proven to be extremely popular with general readers, as well as undergraduates and their lecturers.

There has been an explosion of interest in entrepreneurs in the popular media, as well as in business, policy, and education. But what do entrepreneurs do? What is entrepreneurship and why is it important? What is distinctive about entrepreneurs? And where do they come from?

What is entrepreneurship? Is it important? What do entrepreneurs actually do? These are a few of the key questions considered in this Very Short Introduction. Paul Westhead and Mike Wright provide a clear guide to all aspects of the process of entrepreneurship, including the diversity of the people involved and the benefits it brings to society.

Key Features
  • A guide to what entrepreneurship is and why it is important
  • Considers the factors that affect the entrepreneurial process
  • Looks at the array of organizational modes in which entrepreneurship takes place
  • Explores the role entrepreneurship plays in a successful market economy
  • Part of the Very Short Introduction series – over six million copies sold worldwide

In this Very Short Introduction, Paul Westhead and Mike Wright weave a pathway through the debates about entrepreneurship, providing a guide to the entrepreneurial process. They look at how the actions of entrepreneurs are shaped by the external environment and availability of resources, consider the types of organizations in which entrepreneurs can be found, and look at the diversity in their backgrounds, experience, and how they think and learn. Lastly, they consider the impact that entrepreneurs have on modern market economies and look at the future of entrepreneurship in our increasingly globalized world.

Table of Contents
  1. The importance of entrepreneurship
  2. Discovering and creating opportunities
  3. Exploiting opportunities
  4. Entrepreneurs’ context
  5. Entrepreneurial thinking and learning
  6. Forms of entrepreneurial ventures
  7. The future
About the Series

Oxford’s Very Short Introductions series offers concise and original introductions to a wide range of subjects – from Public Health to Buddhist Ethics, Soft Matter to Classics, and Art History to Globalization. Each volume provides an authoritative and engaging assessment of a concept, field, or body of work, drawing out the central ideas, themes, and approaches. Our expert authors combine facts, analysis, new insights, and enthusiasm to make often challenging topics highly readable to develop your core knowledge. With over 700 titles and many more in development, as well as regularly updated new editions, the series is constantly evolving to reflect a contemporary readership. Whatever your area of study, whatever the topic that fascinates you, the series is an indispensable and accessible guide that will enrich your understanding.

Reviews

“The Very Short Introductions range from worth reading to wonderfully appealing… Much of the pleasure to be found in them is the bedrock one of good nonfiction: facts… They appeal to us because the world is vast and strange, because everywhere we look, from the firefly flashing in the darkness to Auden’s elegy for Yeats, there is something to provoke our curiosity, some sliver of existence that we want to understand.” – New Yorker Magazine

“I have a pile of the Short Introductions and they are uniformly excellent: an ideal way to dip your toe in a topic and, being relatively cheap, allow you to decide whether invest in more expensive tomes. They’re well written by leaders in their area, thought-provoking and insightful.” – Mark Greener, Fortean Times

“I absolutely LOVE the VSI series. It’s just so well produced – excellent writing and interesting topics. Just a superb overall series to dive into.” – Grrl Scientist, The Guardian

“I love the Very Short Introduction Series as should everyone who is interested in the history of ideas. They manage to straddle that difficult line between making the complex accessible without ever compromising on quality. The sheer range of subjects covered make the series an invaluable asset for anyone trying to understand the development of human thought. They are a must-go-to gateway for those of us keen to know more but needing a steer as to where to start.” – Claire Fox, Director, Institute of Ideas

“The Oxford University Press VSI series… is to non-fiction what Penguin Books have always been for literature.” – Jim Cullen, History News Network

“Expert, concise but far from bland, Oxford’s Very Short Introductions series must rank by now as a thinking reader’s Wikipedia” – Boyd Tonkin, The Independent

“Great price, beautifully designed and produced, authoritative content and inviting subjects covered – if only all publishing hit these heights.” – The Bookseller

“a fascinating series of ‘all you need to know’ introductions by experts to complex topics.” – The Times

“The Very Short Introductions are fantastically informative books…” – Big Issue in the North

“I am addicted to this series of pocket-portable introductory lectures.” – Guardian Review

“These Very Short Introductions have a style and integrity all of their own.” – Scotsman

“A thoroughly good idea. Snappy, small format … stylish design … perfect to pop in your pocket for spare moments” – The Times

“A series of instantly accessible handbooks that neither shame our ignorance nor frighten us with their erudition. All are to be applauded.” – Oxford Times

“If there’s anything you ever wanted to know more about … grab yourself one of these little beauties.” – Sarky Cutt, Greenwich University

“These perfect books form a solid grounding in various subjects, stretching from the Bible and the Koran, to Social and Cultural Anthropology … interesting, informative and concise, they combine to make a beautiful set. They will broaden your studies, widen your knowledge and maybe give you a chance of winning those pub quizzes once in a while!” – The Beaver, LSE

“Would make a useful addition to any bookshelf, and their size makes them ideal for carrying around” – Humanist Philosophers Group

“Attractively packaged and, very importantly these days… attractively priced. They are the sort of books that can be read in a couple of evenings but repay further study.” – The Philosophers Review

“Always invigorating” – Independent on Sunday

Authors Biography

Paul Westhead, Professor of Entrepreneurship, Durham Business School and Visiting Professor Bodø Graduate School of Business, University of Nordland, Norway, and Mike Wright, Professor of Entrepreneurship, Centre for Management Buyout Research, Imperial College Business School and University of Ghent, Belgium

Paul Westhead is Professor of Entrepreneurship at Durham University Business School. He has previously held professorial posts at Warwick Business School, Nottingham Business School and Stirling School of Management, where he taught and researched entrepreneurship. Westhead has published 3 authored/edited books and more than 112 academic papers on entrepreneurship, entrepreneur types, family firms, and regional development in leading international journals. His most recent book with Mike Wright and Ged McElwee is Entrepreneurship: Perspectives and Cases was published in 2011 by Pearson. His previous books include Habitual Entrepreneurs (with Deniz Ucbasaran and Mike Wright), and the edited Advances in Entrepreneurship: 3 Volumes published by Edward Elgar (with Mike Wright).

Mike Wright is Professor of Entrepreneurship at Imperial College Business School, Director of the Centre for Management Buyout Research that he founded in 1986, and Associate Director of the Entrepreneurship Research Centre. Wright is currently co-editor of Strategic Entrepreneurship Journal. He has published many books and articles on venture capital, private equity, entrepreneurial mobility, academic entrepreneurs, serial entrepreneurs and entrepreneurial family firms in leading international journals as well as in practitioner journals. His latest books include Private Equity Demystified – 2012 Edition (with John Gilligan, published by ICAEW) and Handbook of Corporate Governance (with Don Siegel, Kevin Keasey and Igor Filatotchev, published by Oxford University Press, 2013). He is Past chair of the Academy of Management Entrepreneurship Division and a recipient of that division’s Mentor Award.

Additional information
Weight0.138 kg
Reviews

There are no reviews yet.

Only logged in customers who have purchased this product may leave a review.